Indigo

#541f6e

Hex, rgb, cmyk and Pantone values for indigo, with shades, tints, matching colors and free print quality patterns.

Indigo falls in the purple range, deep and strong. Deep purples like this carry luxury and craft. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Indigo color values

Every conversion for #541f6e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#541f6e
RGB84, 31, 110
HSL280, 56%, 28%
HSV280, 72%, 43%
CMYK24%, 72%, 0%, 57%
Lab23.64, 38.33, -35.3
XYZ6.96, 3.99, 15.16
Decimal5513070
Web safe#663366
Pantone268 C
Pantone268 CHex#541f6eRgb84 31 110Cmyk24 72 0 57Lab24 38 -35Darker#240d30Deep#3d1650Lighter#7d35a0

Shades of indigo

Tints of indigo

Colors that go with indigo

Indigo in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 24, 72, 0, 57.

The same color needs a different cmyk build depending on the paper. Here is #541f6e on both.

Coated stockgloss or silk, C
24 72 0 57
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
26 70 4 63
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Indigo in css

Copy #541f6e straight into your stylesheet.

.background { background-color: #541f6e; }
.text { color: #541f6e; }
.border { border: 2px solid #541f6e; }

How indigo looks on light and dark

Indigo and accessibility

Contrast ratios for #541f6e against black and white text, measured to the WCAG standard.

Textwhite text on this color
11.68:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.80:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #541f6e against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Indigo on a business card, sticker and pattern

A quick look at how #541f6e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around indigo? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn indigo into a seamless pattern

Four patterns built from #541f6e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from indigo, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #541f6e are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.