Red

#ec3328

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

This is Red, a vivid red sitting at 3 degrees on the wheel. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Red color values

Every conversion for #ec3328, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ec3328

RGB236, 51, 40

HSL3, 84%, 54%

HSV3, 83%, 93%

CMYK0%, 78%, 83%, 7%

Lab52.23, 68.18, 50.99

XYZ36.16, 20.35, 4.03

Decimal15479592

Web safe#ff3333

Pantone1788 C

Shades of red

#e72014 #d01d12 #ba1a10 #a3170e #8d140c #76110a #600d08 #490a06 #330704 #1c0402

Tints of red

#ee463c #f05950 #f16c64 #f37e77 #f5918b #f7a49f #f8b7b3 #facac7 #fcdddb #feefef

Colors that go with red

Complementary#28e1ec Analogous#ec287f Analogous#ec9528 Triadic#28ec33 Triadic#3328ec Split complementary#28ec95 Split complementary#287fec

Red in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 78, 83, 7.

The same color needs a different cmyk build depending on the paper. Here is #ec3328 on both.

Coated stockgloss or silk, C

0 78 83 7

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 76 80 13

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #ec3328 straight into your stylesheet.

.background { background-color: #ec3328; }
.text { color: #ec3328; }
.border { border: 2px solid #ec3328; }

How red looks on light and dark

Sample text on black

Sample text on white

Text on this color

Red and accessibility

Contrast ratios for #ec3328 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #ec3328 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #ec3328 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #ec3328 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #ec3328 is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.