Hot pink

#e970bb

Hex, rgb, cmyk and Pantone values for hot pink, with shades, tints, matching colors and free print quality patterns.

Hot pink sits in the pink band, mid and strong. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Hot pink color values

Every conversion for #e970bb, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#e970bb
RGB233, 112, 187
HSL323, 73%, 68%
HSV323, 52%, 91%
CMYK0%, 52%, 20%, 9%
Lab63.75, 55.42, -17.55
XYZ48.37, 32.5, 50.74
Decimal15298747
Web safe#ff66cc
Pantone2375 C
Pantone2375 CHex#e970bbRgb233 112 187Cmyk0 52 20 9Lab64 55 -18Darker#af1b77Deep#df329eLighter#efb1d8

Shades of hot pink

Tints of hot pink

Colors that go with hot pink

Hot pink in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 52, 20, 9.

The same color needs a different cmyk build depending on the paper. Here is #e970bb on both.

Coated stockgloss or silk, C
0 52 20 9
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 52 22 15
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Hot pink in css

Copy #e970bb straight into your stylesheet.

.background { background-color: #e970bb; }
.text { color: #e970bb; }
.border { border: 2px solid #e970bb; }

How hot pink looks on light and dark

Hot pink and accessibility

Contrast ratios for #e970bb against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.80:1
AA fail · AA large fail · AAA fail
Textblack text on this color
7.50:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #e970bb against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Hot pink on a business card, sticker and pattern

A quick look at how #e970bb sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around hot pink? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn hot pink into a seamless pattern

Four patterns built from #e970bb and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from hot pink, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #e970bb are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.