Plum

#e095ba

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a strong pink at 330 degrees. Light pinks like this suit beauty, baby and lifestyle work. It works with sage and olive for balance, or with cream for a gentle palette.

Plum color values

Every conversion for #e095ba, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#e095ba
RGB224, 149, 186
HSL330, 55%, 73%
HSV330, 33%, 88%
CMYK0%, 33%, 17%, 12%
Lab70.1, 33.46, -7.58
XYZ50.35, 40.89, 51.69
Decimal14718394
Web safe#cc99cc
Pantone673 C
Pantone673 CHex#e095baRgb224 149 186Cmyk0 33 17 12Lab70 33 -8Darker#b23472Deep#d05e96Lighter#eecede

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 33, 17, 12.

The same color needs a different cmyk build depending on the paper. Here is #e095ba on both.

Coated stockgloss or silk, C
0 33 17 12
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 34 20 18
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Plum in css

Copy #e095ba straight into your stylesheet.

.background { background-color: #e095ba; }
.text { color: #e095ba; }
.border { border: 2px solid #e095ba; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #e095ba against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.29:1
AA fail · AA large fail · AAA fail
Textblack text on this color
9.18:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #e095ba against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #e095ba sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #e095ba and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #e095ba is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.