Chocolate

#e0752f

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

Chocolate sits in the orange range, mid and strong. A mid orange this warm suits food, sport and friendly brands. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Chocolate color values

Every conversion for #e0752f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#e0752f
RGB224, 117, 47
HSL24, 74%, 53%
HSV24, 79%, 88%
CMYK0%, 48%, 79%, 12%
Lab60.58, 37.0, 54.84
XYZ37.61, 28.78, 6.26
Decimal14710063
Web safe#cc6633
Pantone158 C
Pantone158 CHex#e0752fRgb224 117 47Cmyk0 48 79 12Lab61 37 55Darker#703611Deep#ae541aLighter#e3a073

Shades of chocolate

Tints of chocolate

Colors that go with chocolate

Chocolate in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 48, 79, 12.

The same color needs a different cmyk build depending on the paper. Here is #e0752f on both.

Coated stockgloss or silk, C
0 48 79 12
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 48 77 18
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #e0752f straight into your stylesheet.

.background { background-color: #e0752f; }
.text { color: #e0752f; }
.border { border: 2px solid #e0752f; }

How chocolate looks on light and dark

Chocolate and accessibility

Contrast ratios for #e0752f against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.11:1
AA fail · AA large pass · AAA fail
Textblack text on this color
6.76:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #e0752f against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #e0752f sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #e0752f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #e0752f are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.