Red

#dd1306

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

Red is a mid red that reads confident. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Red color values

Every conversion for #dd1306, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#dd1306
RGB221, 19, 6
HSL4, 95%, 45%
HSV4, 97%, 87%
CMYK0%, 91%, 97%, 13%
Lab46.78, 70.16, 58.78
XYZ30.08, 15.85, 1.65
Decimal14488326
Web safe#cc0000
Pantone485 C
Pantone485 CHex#dd1306Rgb221 19 6Cmyk0 91 97 13Lab47 70 59Darker#520702Deep#970d04Lighter#ef463b

Shades of red

Tints of red

Colors that go with red

Red in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 0, 91, 97, 13.

The same color needs a different cmyk build depending on the paper. Here is #dd1306 on both.

Coated stockgloss or silk, C
0 91 97 13
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 88 93 19
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #dd1306 straight into your stylesheet.

.background { background-color: #dd1306; }
.text { color: #dd1306; }
.border { border: 2px solid #dd1306; }

How red looks on light and dark

Red and accessibility

Contrast ratios for #dd1306 against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.04:1
AA pass · AA large pass · AAA fail
Textblack text on this color
4.17:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #dd1306 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #dd1306 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #dd1306 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #dd1306 is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.