Red

#db402f

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

This is Red, a strong red sitting at 6 degrees on the wheel. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Red color values

Every conversion for #db402f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#db402f

RGB219, 64, 47

HSL6, 70%, 52%

HSV6, 79%, 86%

CMYK0%, 71%, 79%, 14%

Lab50.61, 59.13, 44.78

XYZ31.56, 18.93, 4.68

Decimal14368815

Web safe#cc3333

Pantone179 C

Shades of red

#cf3524 #bb3020 #a72a1d #922519 #7e2016 #6a1b12 #56160f #42110b #2e0c08 #1a0705

Tints of red

#de5242 #e26356 #e57569 #e8877c #ec998f #efaaa3 #f2bcb6 #f6cec9 #f9dfdd #fcf1f0

Colors that go with red

Complementary#2fcadb Analogous#db2f74 Analogous#db962f Triadic#2fdb40 Triadic#402fdb Split complementary#2fdb96 Split complementary#2f74db

Red in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 71, 79, 14.

The same color needs a different cmyk build depending on the paper. Here is #db402f on both.

Coated stockgloss or silk, C

0 71 79 14

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 69 77 20

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #db402f straight into your stylesheet.

.background { background-color: #db402f; }
.text { color: #db402f; }
.border { border: 2px solid #db402f; }

How red looks on light and dark

Sample text on black

Sample text on white

Text on this color

Red and accessibility

Contrast ratios for #db402f against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #db402f against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #db402f sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #db402f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #db402f are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.