Plum

#da93e2

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a strong pink at 294 degrees. Light pinks like this suit beauty, baby and lifestyle work. It works with sage and olive for balance, or with cream for a gentle palette.

Plum color values

Every conversion for #da93e2, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#da93e2
RGB218, 147, 226
HSL294, 58%, 73%
HSV294, 35%, 89%
CMYK4%, 35%, 0%, 11%
Lab70.36, 39.49, -29.38
XYZ53.07, 41.26, 77.12
Decimal14324706
Web safe#cc99cc
Pantone2572 C
Pantone2572 CHex#da93e2Rgb218 147 226Cmyk4 35 0 11Lab70 39 -29Darker#a831b5Deep#c75bd3Lighter#eccdef

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 4, 35, 0, 11.

The same color needs a different cmyk build depending on the paper. Here is #da93e2 on both.

Coated stockgloss or silk, C
4 35 0 11
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
8 36 4 17
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Plum in css

Copy #da93e2 straight into your stylesheet.

.background { background-color: #da93e2; }
.text { color: #da93e2; }
.border { border: 2px solid #da93e2; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #da93e2 against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.27:1
AA fail · AA large fail · AAA fail
Textblack text on this color
9.25:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #da93e2 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #da93e2 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #da93e2 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #da93e2 is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.