Indian red

#d64d40

Hex, rgb, cmyk and Pantone values for indian red, with shades, tints, matching colors and free print quality patterns.

Indian red lands in the red band, mid and strong. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Indian red color values

Every conversion for #d64d40, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#d64d40
RGB214, 77, 64
HSL5, 65%, 55%
HSV5, 70%, 84%
CMYK0%, 64%, 70%, 16%
Lab51.81, 53.05, 36.58
XYZ31.31, 19.97, 7.06
Decimal14044480
Web safe#cc6633
Pantone179 C
Pantone179 CHex#d64d40Rgb214 77 64Cmyk0 64 70 16Lab52 53 37Darker#6f1f18Deep#aa3025Lighter#dd8880

Shades of indian red

Tints of indian red

Colors that go with indian red

Indian red in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 64, 70, 16.

The same color needs a different cmyk build depending on the paper. Here is #d64d40 on both.

Coated stockgloss or silk, C
0 64 70 16
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 63 68 22
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Indian red in css

Copy #d64d40 straight into your stylesheet.

.background { background-color: #d64d40; }
.text { color: #d64d40; }
.border { border: 2px solid #d64d40; }

How indian red looks on light and dark

Indian red and accessibility

Contrast ratios for #d64d40 against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.20:1
AA fail · AA large pass · AAA fail
Textblack text on this color
4.99:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #d64d40 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Indian red on a business card, sticker and pattern

A quick look at how #d64d40 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around indian red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn indian red into a seamless pattern

Four patterns built from #d64d40 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from indian red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #d64d40 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.