Chocolate

#d5754d

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

This is Chocolate, a strong orange at 18 degrees. A mid orange this warm suits food, sport and friendly brands. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Chocolate color values

Every conversion for #d5754d, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#d5754d

RGB213, 117, 77

HSL18, 62%, 57%

HSV18, 64%, 84%

CMYK0%, 45%, 64%, 16%

Lab59.35, 34.09, 38.31

XYZ35.14, 27.4, 10.46

Decimal13989197

Web safe#cc6666

Pantone1645 C

Shades of chocolate

#d06538 #c1592d #ac4f29 #974524 #823c1f #6d321a #582815 #431f10 #2e150b #190b06

Tints of chocolate

#d9825d #dd8e6e #e19b7e #e4a88e #e8b49f #ecc1af #f0cebf #f4dad0 #f8e7e0 #fcf4f1

Colors that go with chocolate

Complementary#4dadd5 Analogous#d54d69 Analogous#d5b94d Triadic#4dd575 Triadic#754dd5 Split complementary#4dd5b9 Split complementary#4d69d5

Chocolate in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 45, 64, 16.

The same color needs a different cmyk build depending on the paper. Here is #d5754d on both.

Coated stockgloss or silk, C

0 45 64 16

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 45 63 22

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #d5754d straight into your stylesheet.

.background { background-color: #d5754d; }
.text { color: #d5754d; }
.border { border: 2px solid #d5754d; }

How chocolate looks on light and dark

Sample text on black

Sample text on white

Text on this color

Chocolate and accessibility

Contrast ratios for #d5754d against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #d5754d against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #d5754d sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #d5754d and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #d5754d are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.