Red

#cf4932

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

Red lands in the red band, mid and strong. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Red color values

Every conversion for #cf4932, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#cf4932
RGB207, 73, 50
HSL9, 62%, 50%
HSV9, 76%, 81%
CMYK0%, 65%, 76%, 19%
Lab49.81, 51.74, 41.7
XYZ28.69, 18.26, 5.03
Decimal13584690
Web safe#cc3333
Pantone179 C
Pantone179 CHex#cf4932Rgb207 73 50Cmyk0 65 76 19Lab50 52 42Darker#5d2016Deep#963423Lighter#d78071

Shades of red

Tints of red

Colors that go with red

Red in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 65, 76, 19.

The same color needs a different cmyk build depending on the paper. Here is #cf4932 on both.

Coated stockgloss or silk, C
0 65 76 19
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 64 74 25
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #cf4932 straight into your stylesheet.

.background { background-color: #cf4932; }
.text { color: #cf4932; }
.border { border: 2px solid #cf4932; }

How red looks on light and dark

Red and accessibility

Contrast ratios for #cf4932 against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.51:1
AA pass · AA large pass · AAA fail
Textblack text on this color
4.65:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #cf4932 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #cf4932 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #cf4932 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #cf4932 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.