Red

#ce400a

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

This is Red, a vivid orange at 17 degrees. Oranges like this feel warm and approachable in branding. It sits well next to deep blues for contrast, or soft tans for a grounded palette.

Red color values

Every conversion for #ce400a, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ce400a

RGB206, 64, 10

HSL17, 91%, 42%

HSV17, 95%, 81%

CMYK0%, 69%, 95%, 19%

Lab48.02, 54.12, 56.82

XYZ27.34, 16.81, 2.09

Decimal13516810

Web safe#cc3300

Pantone173 C

Shades of red

#bc3b09 #ab3508 #993007 #872a07 #762506 #641f05 #521a04 #411403 #2f0f02 #1d0901

Tints of red

#e8480b #f4571b #f56a36 #f77e50 #f8916a #f9a585 #fab89f #fcccb9 #fddfd4 #fef2ee

Colors that go with red

Complementary#0a98ce Analogous#ce0a36 Analogous#cea20a Triadic#0ace40 Triadic#400ace Split complementary#0acea2 Split complementary#0a36ce

Red in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 0, 69, 95, 19.

The same color needs a different cmyk build depending on the paper. Here is #ce400a on both.

Coated stockgloss or silk, C

0 69 95 19

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 67 91 25

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Red in css

Copy #ce400a straight into your stylesheet.

.background { background-color: #ce400a; }
.text { color: #ce400a; }
.border { border: 2px solid #ce400a; }

How red looks on light and dark

Sample text on black

Sample text on white

Text on this color

Red and accessibility

Contrast ratios for #ce400a against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #ce400a against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #ce400a sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #ce400a and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #ce400a is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.