Plum

#c59bdd

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

Plum is a light purple with a soft cast. Purples like this signal creativity and a premium feel. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Plum color values

Every conversion for #c59bdd, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#c59bdd
RGB197, 155, 221
HSL278, 49%, 74%
HSV278, 30%, 87%
CMYK11%, 30%, 0%, 13%
Lab69.85, 27.58, -27.6
XYZ47.8, 40.53, 73.71
Decimal12950493
Web safe#cc99cc
Pantone2567 C
Pantone2567 CHex#c59bddRgb197 155 221Cmyk11 30 0 13Lab70 28 -28Darker#843baeDeep#a666cbLighter#e3d2ee

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 11, 30, 0, 13.

The same color needs a different cmyk build depending on the paper. Here is #c59bdd on both.

Coated stockgloss or silk, C
11 30 0 13
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
14 32 4 19
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Plum in css

Copy #c59bdd straight into your stylesheet.

.background { background-color: #c59bdd; }
.text { color: #c59bdd; }
.border { border: 2px solid #c59bdd; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #c59bdd against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.31:1
AA fail · AA large fail · AAA fail
Textblack text on this color
9.11:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #c59bdd against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #c59bdd sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #c59bdd and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #c59bdd come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.