Chocolate

#bd672f

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

This is Chocolate, a strong orange at 24 degrees. A mid orange this warm suits food, sport and friendly brands. It sits well next to deep blues for contrast, or soft tans for a grounded palette.

Chocolate color values

Every conversion for #bd672f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#bd672f

RGB189, 103, 47

HSL24, 60%, 46%

HSV24, 75%, 74%

CMYK0%, 46%, 75%, 26%

Lab52.65, 30.13, 45.33

XYZ26.35, 20.72, 5.3

Decimal12412719

Web safe#cc6633

Pantone471 C

Shades of chocolate

#ad5e2b #9c5527 #8c4c23 #7b431f #6b3a1b #5a3116 #4a2812 #391f0e #29160a #190d06

Tints of chocolate

#ce7338 #d3814d #d89061 #dd9e76 #e2ad8a #e7bb9f #eccab3 #f1d8c8 #f6e7dc #fbf5f1

Colors that go with chocolate

Complementary#2f85bd Analogous#bd2f3e Analogous#bdae2f Triadic#2fbd67 Triadic#672fbd Split complementary#2fbdae Split complementary#2f3ebd

Chocolate in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 46, 75, 26.

The same color needs a different cmyk build depending on the paper. Here is #bd672f on both.

Coated stockgloss or silk, C

0 46 75 26

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 46 73 32

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #bd672f straight into your stylesheet.

.background { background-color: #bd672f; }
.text { color: #bd672f; }
.border { border: 2px solid #bd672f; }

How chocolate looks on light and dark

Sample text on black

Sample text on white

Text on this color

Chocolate and accessibility

Contrast ratios for #bd672f against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #bd672f against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #bd672f sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #bd672f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #bd672f come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.