Medium violet red

#bb2c90

Hex, rgb, cmyk and Pantone values for medium violet red, with shades, tints, matching colors and free print quality patterns.

Medium violet red is a mid pink, balanced and easy to pair. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Medium violet red color values

Every conversion for #bb2c90, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#bb2c90
RGB187, 44, 144
HSL318, 62%, 45%
HSV318, 76%, 73%
CMYK0%, 76%, 23%, 27%
Lab44.77, 64.4, -22.05
XYZ26.43, 14.38, 27.77
Decimal12266640
Web safe#cc3399
Pantone240 C
Pantone240 CHex#bb2c90Rgb187 44 144Cmyk0 76 23 27Lab45 64 -22Darker#471137Deep#811e63Lighter#d15dae

Shades of medium violet red

Tints of medium violet red

Colors that go with medium violet red

Medium violet red in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 76, 23, 27.

The same color needs a different cmyk build depending on the paper. Here is #bb2c90 on both.

Coated stockgloss or silk, C
0 76 23 27
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 74 25 33
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium violet red in css

Copy #bb2c90 straight into your stylesheet.

.background { background-color: #bb2c90; }
.text { color: #bb2c90; }
.border { border: 2px solid #bb2c90; }

How medium violet red looks on light and dark

Medium violet red and accessibility

Contrast ratios for #bb2c90 against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.42:1
AA pass · AA large pass · AAA fail
Textblack text on this color
3.88:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #bb2c90 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium violet red on a business card, sticker and pattern

A quick look at how #bb2c90 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium violet red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium violet red into a seamless pattern

Four patterns built from #bb2c90 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium violet red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #bb2c90 are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.