Chocolate

#b55d05

Hex, rgb, cmyk and Pantone values for chocolate, with shades, tints, matching colors and free print quality patterns.

This is Chocolate, a vivid orange at 30 degrees. Oranges like this feel warm and approachable in branding. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Chocolate color values

Every conversion for #b55d05, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b55d05
RGB181, 93, 5
HSL30, 95%, 36%
HSV30, 97%, 71%
CMYK0%, 49%, 97%, 29%
Lab49.09, 31.03, 56.6
XYZ23.0, 17.66, 2.34
Decimal11885829
Web safe#cc6600
Pantone718 C
Pantone718 CHex#b55d05Rgb181 93 5Cmyk0 49 97 29Lab49 31 57Darker#3c1f02Deep#703903Lighter#ec8115

Shades of chocolate

Tints of chocolate

Colors that go with chocolate

Chocolate in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 0, 49, 97, 29.

The same color needs a different cmyk build depending on the paper. Here is #b55d05 on both.

Coated stockgloss or silk, C
0 49 97 29
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 49 93 35
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Chocolate in css

Copy #b55d05 straight into your stylesheet.

.background { background-color: #b55d05; }
.text { color: #b55d05; }
.border { border: 2px solid #b55d05; }

How chocolate looks on light and dark

Chocolate and accessibility

Contrast ratios for #b55d05 against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.63:1
AA pass · AA large pass · AAA fail
Textblack text on this color
4.53:1
AA pass · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #b55d05 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Chocolate on a business card, sticker and pattern

A quick look at how #b55d05 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around chocolate? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn chocolate into a seamless pattern

Four patterns built from #b55d05 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from chocolate, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #b55d05 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.