Pale violet red

#b2737e

Hex, rgb, cmyk and Pantone values for pale violet red, with shades, tints, matching colors and free print quality patterns.

This is Pale violet red, a muted red sitting at 350 degrees on the wheel. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Pale violet red color values

Every conversion for #b2737e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b2737e
RGB178, 115, 126
HSL350, 29%, 57%
HSV350, 35%, 70%
CMYK0%, 35%, 29%, 30%
Lab55.31, 26.33, 4.3
XYZ28.26, 23.23, 22.73
Decimal11694974
Web safe#996666
Pantone695 C
Pantone695 CHex#b2737eRgb178 115 126Cmyk0 35 29 30Lab55 26 4Darker#61353dDeep#8f4f5aLighter#c9a3aa

Shades of pale violet red

Tints of pale violet red

Colors that go with pale violet red

Pale violet red in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 35, 29, 30.

The same color needs a different cmyk build depending on the paper. Here is #b2737e on both.

Coated stockgloss or silk, C
0 35 29 30
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 36 31 36
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Pale violet red in css

Copy #b2737e straight into your stylesheet.

.background { background-color: #b2737e; }
.text { color: #b2737e; }
.border { border: 2px solid #b2737e; }

How pale violet red looks on light and dark

Pale violet red and accessibility

Contrast ratios for #b2737e against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.72:1
AA fail · AA large pass · AAA fail
Textblack text on this color
5.65:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #b2737e against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Pale violet red on a business card, sticker and pattern

A quick look at how #b2737e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around pale violet red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn pale violet red into a seamless pattern

Four patterns built from #b2737e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from pale violet red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #b2737e come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.