Purple

#af96cc

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

Purple is a mid purple with a balanced cast. A mid purple this rich reads creative and a little premium. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Purple color values

Every conversion for #af96cc, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#af96cc
RGB175, 150, 204
HSL268, 35%, 69%
HSV268, 26%, 80%
CMYK14%, 26%, 0%, 20%
Lab65.97, 19.76, -24.31
XYZ39.48, 35.29, 61.86
Decimal11507404
Web safe#9999cc
Pantone2645 C
Pantone2645 CHex#af96ccRgb175 150 204Cmyk14 26 0 20Lab66 20 -24Darker#67458eDeep#8a66b5Lighter#d4c8e2

Shades of purple

Tints of purple

Colors that go with purple

Purple in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 14, 26, 0, 20.

The same color needs a different cmyk build depending on the paper. Here is #af96cc on both.

Coated stockgloss or silk, C
14 26 0 20
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
17 28 4 26
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Purple in css

Copy #af96cc straight into your stylesheet.

.background { background-color: #af96cc; }
.text { color: #af96cc; }
.border { border: 2px solid #af96cc; }

How purple looks on light and dark

Purple and accessibility

Contrast ratios for #af96cc against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.61:1
AA fail · AA large fail · AAA fail
Textblack text on this color
8.06:1
AA pass · AA large pass · AAA pass

Use black text on this color for readable body copy. To test #af96cc against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #af96cc sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #af96cc and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #af96cc come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.