Medium violet red

#ae1d70

Hex, rgb, cmyk and Pantone values for medium violet red, with shades, tints, matching colors and free print quality patterns.

Medium violet red sits in the pink band, deep and strong. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Medium violet red color values

Every conversion for #ae1d70, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ae1d70
RGB174, 29, 112
HSL326, 71%, 40%
HSV326, 83%, 68%
CMYK0%, 83%, 36%, 32%
Lab39.66, 61.49, -10.37
XYZ20.82, 11.05, 16.36
Decimal11410800
Web safe#993366
Pantone234 C
Pantone234 CHex#ae1d70Rgb174 29 112Cmyk0 83 36 32Lab40 61 -10Darker#340922Deep#711349Lighter#d53d94

Shades of medium violet red

Tints of medium violet red

Colors that go with medium violet red

Medium violet red in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 83, 36, 32.

The same color needs a different cmyk build depending on the paper. Here is #ae1d70 on both.

Coated stockgloss or silk, C
0 83 36 32
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 80 37 38
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium violet red in css

Copy #ae1d70 straight into your stylesheet.

.background { background-color: #ae1d70; }
.text { color: #ae1d70; }
.border { border: 2px solid #ae1d70; }

How medium violet red looks on light and dark

Medium violet red and accessibility

Contrast ratios for #ae1d70 against black and white text, measured to the WCAG standard.

Textwhite text on this color
6.54:1
AA pass · AA large pass · AAA fail
Textblack text on this color
3.21:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #ae1d70 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium violet red on a business card, sticker and pattern

A quick look at how #ae1d70 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium violet red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium violet red into a seamless pattern

Four patterns built from #ae1d70 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium violet red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #ae1d70 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.