Firebrick

#ad231e

Hex, rgb, cmyk and Pantone values for firebrick, with shades, tints, matching colors and free print quality patterns.

This is Firebrick, a strong red sitting at 2 degrees on the wheel. Deep reds like this carry heritage and premium packaging well. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Firebrick color values

Every conversion for #ad231e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ad231e
RGB173, 35, 30
HSL2, 70%, 40%
HSV2, 83%, 68%
CMYK0%, 80%, 83%, 32%
Lab38.16, 54.03, 38.58
XYZ18.07, 10.18, 2.24
Decimal11346718
Web safe#993333
Pantone1805 C
Pantone1805 CHex#ad231eRgb173 35 30Cmyk0 80 83 32Lab38 54 39Darker#340b09Deep#701713Lighter#d4443f

Shades of firebrick

Tints of firebrick

Colors that go with firebrick

Firebrick in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 80, 83, 32.

The same color needs a different cmyk build depending on the paper. Here is #ad231e on both.

Coated stockgloss or silk, C
0 80 83 32
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 78 80 38
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Firebrick in css

Copy #ad231e straight into your stylesheet.

.background { background-color: #ad231e; }
.text { color: #ad231e; }
.border { border: 2px solid #ad231e; }

How firebrick looks on light and dark

Firebrick and accessibility

Contrast ratios for #ad231e against black and white text, measured to the WCAG standard.

Textwhite text on this color
6.92:1
AA pass · AA large pass · AAA fail
Textblack text on this color
3.04:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #ad231e against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Firebrick on a business card, sticker and pattern

A quick look at how #ad231e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around firebrick? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn firebrick into a seamless pattern

Four patterns built from #ad231e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from firebrick, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #ad231e is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.