Pale violet red

#ac6374

Hex, rgb, cmyk and Pantone values for pale violet red, with shades, tints, matching colors and free print quality patterns.

This is Pale violet red, a soft red sitting at 346 degrees on the wheel. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Pale violet red color values

Every conversion for #ac6374, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ac6374

RGB172, 99, 116

HSL346, 31%, 53%

HSV346, 42%, 67%

CMYK0%, 42%, 33%, 33%

Lab50.63, 31.54, 3.35

XYZ24.63, 18.96, 18.88

Decimal11297652

Web safe#996666

Pantone688 C

Shades of pale violet red

#a15667 #924d5d #824553 #723d49 #62343f #532c35 #43242b #331b21 #241317 #140b0d

Tints of pale violet red

#b47181 #bb808e #c38e9b #cb9da7 #d2abb4 #dabac1 #e2c8ce #e9d6db #f1e5e8 #f9f3f5

Colors that go with pale violet red

Complementary#63ac9b Analogous#ac6398 Analogous#ac7763 Triadic#74ac63 Triadic#6374ac Split complementary#63ac77 Split complementary#6398ac

Pale violet red in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 42, 33, 33.

The same color needs a different cmyk build depending on the paper. Here is #ac6374 on both.

Coated stockgloss or silk, C

0 42 33 33

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 43 34 39

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Pale violet red in css

Copy #ac6374 straight into your stylesheet.

.background { background-color: #ac6374; }
.text { color: #ac6374; }
.border { border: 2px solid #ac6374; }

How pale violet red looks on light and dark

Sample text on black

Sample text on white

Text on this color

Pale violet red and accessibility

Contrast ratios for #ac6374 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #ac6374 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Pale violet red on a business card, sticker and pattern

A quick look at how #ac6374 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around pale violet red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn pale violet red into a seamless pattern

Four patterns built from #ac6374 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from pale violet red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #ac6374 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.