Medium violet red

#ac1b4f

Hex, rgb, cmyk and Pantone values for medium violet red, with shades, tints, matching colors and free print quality patterns.

Medium violet red is a deep pink, serious and easy to pair. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Medium violet red color values

Every conversion for #ac1b4f, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#ac1b4f
RGB172, 27, 79
HSL338, 73%, 39%
HSV338, 84%, 67%
CMYK0%, 84%, 54%, 33%
Lab38.06, 58.41, 8.2
XYZ18.82, 10.12, 8.36
Decimal11279183
Web safe#993366
Pantone220 C
Pantone220 CHex#ac1b4fRgb172 27 79Cmyk0 84 54 33Lab38 58 8Darker#350818Deep#6e1133Lighter#d63971

Shades of medium violet red

Tints of medium violet red

Colors that go with medium violet red

Medium violet red in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 84, 54, 33.

The same color needs a different cmyk build depending on the paper. Here is #ac1b4f on both.

Coated stockgloss or silk, C
0 84 54 33
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 81 54 39
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium violet red in css

Copy #ac1b4f straight into your stylesheet.

.background { background-color: #ac1b4f; }
.text { color: #ac1b4f; }
.border { border: 2px solid #ac1b4f; }

How medium violet red looks on light and dark

Medium violet red and accessibility

Contrast ratios for #ac1b4f against black and white text, measured to the WCAG standard.

Textwhite text on this color
6.94:1
AA pass · AA large pass · AAA fail
Textblack text on this color
3.02:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #ac1b4f against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium violet red on a business card, sticker and pattern

A quick look at how #ac1b4f sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium violet red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium violet red into a seamless pattern

Four patterns built from #ac1b4f and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium violet red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #ac1b4f is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.