Medium purple

#aa73ee

Hex, rgb, cmyk and Pantone values for medium purple, with shades, tints, matching colors and free print quality patterns.

This is Medium purple, a strong purple at 267 degrees. A mid purple this rich reads creative and a little premium. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Medium purple color values

Every conversion for #aa73ee, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#aa73ee

RGB170, 115, 238

HSL267, 78%, 69%

HSV267, 52%, 93%

CMYK29%, 52%, 0%, 7%

Lab58.96, 45.71, -54.26

XYZ38.14, 26.98, 84.09

Decimal11170798

Web safe#9966ff

Pantone2655 C

Shades of medium purple

#9956eb #873ae7 #761de4 #6718c8 #5815ab #49118e #3a0e72 #2c0a55 #1d0738 #0e031b

Tints of medium purple

#b27ff0 #b98cf1 #c198f3 #c8a5f4 #d0b1f6 #d7bdf7 #dfcaf9 #e6d6fa #eee3fc #f5effd

Colors that go with medium purple

Complementary#b7ee73 Analogous#737aee Analogous#e773ee Triadic#eeaa73 Triadic#73eeaa Split complementary#eee773 Split complementary#7aee73

Medium purple in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 29, 52, 0, 7.

The same color needs a different cmyk build depending on the paper. Here is #aa73ee on both.

Coated stockgloss or silk, C

29 52 0 7

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

31 52 4 13

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium purple in css

Copy #aa73ee straight into your stylesheet.

.background { background-color: #aa73ee; }
.text { color: #aa73ee; }
.border { border: 2px solid #aa73ee; }

How medium purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium purple and accessibility

Contrast ratios for #aa73ee against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #aa73ee against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium purple on a business card, sticker and pattern

A quick look at how #aa73ee sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium purple into a seamless pattern

Four patterns built from #aa73ee and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium purple, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #aa73ee are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.