Brown

#a93f54

Hex, rgb, cmyk and Pantone values for brown, with shades, tints, matching colors and free print quality patterns.

Brown lands in the red band, mid and soft. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Brown color values

Every conversion for #a93f54, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#a93f54
RGB169, 63, 84
HSL348, 46%, 45%
HSV348, 63%, 66%
CMYK0%, 63%, 50%, 34%
Lab42.2, 45.24, 10.76
XYZ19.74, 12.63, 9.78
Decimal11091796
Web safe#993366
Pantone703 C
Pantone703 CHex#a93f54Rgb169 63 84Cmyk0 63 50 34Lab42 45 11Darker#411820Deep#752c3aLighter#c26d7e

Shades of brown

Tints of brown

Colors that go with brown

Brown in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 63, 50, 34.

The same color needs a different cmyk build depending on the paper. Here is #a93f54 on both.

Coated stockgloss or silk, C
0 63 50 34
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 62 50 40
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Brown in css

Copy #a93f54 straight into your stylesheet.

.background { background-color: #a93f54; }
.text { color: #a93f54; }
.border { border: 2px solid #a93f54; }

How brown looks on light and dark

Brown and accessibility

Contrast ratios for #a93f54 against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.96:1
AA pass · AA large pass · AAA fail
Textblack text on this color
3.53:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #a93f54 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Brown on a business card, sticker and pattern

A quick look at how #a93f54 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around brown? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn brown into a seamless pattern

Four patterns built from #a93f54 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from brown, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #a93f54 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.