Purple

#a697c8

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

Purple is a mid purple with a balanced cast. A mid purple this rich reads creative and a little premium. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Purple color values

Every conversion for #a697c8, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#a697c8

RGB166, 151, 200

HSL258, 31%, 69%

HSV258, 25%, 78%

CMYK17%, 25%, 0%, 22%

Lab65.29, 15.42, -23.2

XYZ37.22, 34.41, 59.32

Decimal10917832

Web safe#9999cc

Pantone271 C

Shades of purple

#9482bd #826db2 #7058a7 #624d92 #54427d #463768 #382c53 #2a213e #1c1629 #0d0b14

Tints of purple

#aea0cd #b6a9d2 #beb3d7 #c6bcdc #cec5e0 #d5cee5 #ddd8ea #e5e1ef #edeaf4 #f5f3f9

Colors that go with purple

Complementary#b9c897 Analogous#97a1c8 Analogous#be97c8 Triadic#c8a697 Triadic#97c8a6 Split complementary#c8be97 Split complementary#a1c897

Purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 17, 24, 0, 22.

The same color needs a different cmyk build depending on the paper. Here is #a697c8 on both.

Coated stockgloss or silk, C

17 25 0 22

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

20 27 4 28

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Purple in css

Copy #a697c8 straight into your stylesheet.

.background { background-color: #a697c8; }
.text { color: #a697c8; }
.border { border: 2px solid #a697c8; }

How purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Purple and accessibility

Contrast ratios for #a697c8 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #a697c8 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #a697c8 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #a697c8 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #a697c8 come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.