Brown

#a54e61

Hex, rgb, cmyk and Pantone values for brown, with shades, tints, matching colors and free print quality patterns.

Brown lands in the red band, mid and soft. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Brown color values

Every conversion for #a54e61, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#a54e61
RGB165, 78, 97
HSL347, 36%, 48%
HSV347, 53%, 65%
CMYK0%, 53%, 41%, 35%
Lab44.68, 37.83, 6.14
XYZ20.4, 14.31, 13.0
Decimal10833505
Web safe#996666
Pantone682 C
Pantone682 CHex#a54e61Rgb165 78 97Cmyk0 53 41 35Lab45 38 6Darker#442028Deep#753744Lighter#bd7e8b

Shades of brown

Tints of brown

Colors that go with brown

Brown in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 53, 41, 35.

The same color needs a different cmyk build depending on the paper. Here is #a54e61 on both.

Coated stockgloss or silk, C
0 53 41 35
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 53 42 41
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Brown in css

Copy #a54e61 straight into your stylesheet.

.background { background-color: #a54e61; }
.text { color: #a54e61; }
.border { border: 2px solid #a54e61; }

How brown looks on light and dark

Brown and accessibility

Contrast ratios for #a54e61 against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.44:1
AA pass · AA large pass · AAA fail
Textblack text on this color
3.86:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #a54e61 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Brown on a business card, sticker and pattern

A quick look at how #a54e61 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around brown? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn brown into a seamless pattern

Four patterns built from #a54e61 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from brown, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #a54e61 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.