Medium purple

#985aea

Hex, rgb, cmyk and Pantone values for medium purple, with shades, tints, matching colors and free print quality patterns.

This is Medium purple, a strong purple at 266 degrees. A mid purple this rich reads creative and a little premium. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Medium purple color values

Every conversion for #985aea, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#985aea
RGB152, 90, 234
HSL266, 77%, 64%
HSV266, 62%, 92%
CMYK35%, 62%, 0%, 8%
Lab51.76, 53.8, -63.67
XYZ31.46, 19.93, 80.03
Decimal9984746
Web safe#9966ff
Pantone265 C
Pantone265 CHex#985aeaRgb152 90 234Cmyk35 62 0 8Lab52 54 -64Darker#5114a1Deep#711de0Lighter#c09eee

Shades of medium purple

Tints of medium purple

Colors that go with medium purple

Medium purple in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 35, 62, 0, 8.

The same color needs a different cmyk build depending on the paper. Here is #985aea on both.

Coated stockgloss or silk, C
35 62 0 8
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
36 61 4 14
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium purple in css

Copy #985aea straight into your stylesheet.

.background { background-color: #985aea; }
.text { color: #985aea; }
.border { border: 2px solid #985aea; }

How medium purple looks on light and dark

Medium purple and accessibility

Contrast ratios for #985aea against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.21:1
AA fail · AA large pass · AAA fail
Textblack text on this color
4.99:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #985aea against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium purple on a business card, sticker and pattern

A quick look at how #985aea sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium purple into a seamless pattern

Four patterns built from #985aea and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #985aea come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.