Medium purple

#9068bc

Hex, rgb, cmyk and Pantone values for medium purple, with shades, tints, matching colors and free print quality patterns.

Medium purple falls in the purple range, mid and soft. A mid purple this rich reads creative and a little premium. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Medium purple color values

Every conversion for #9068bc, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#9068bc
RGB144, 104, 188
HSL269, 39%, 57%
HSV269, 45%, 74%
CMYK23%, 45%, 0%, 26%
Lab51.22, 32.85, -38.39
XYZ25.53, 19.46, 49.99
Decimal9463996
Web safe#9966cc
Pantone265 C
Pantone265 CHex#9068bcRgb144 104 188Cmyk23 45 0 26Lab51 33 -38Darker#492e67Deep#6c4499Lighter#b49ccf

Shades of medium purple

Tints of medium purple

Colors that go with medium purple

Medium purple in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 23, 45, 0, 26.

The same color needs a different cmyk build depending on the paper. Here is #9068bc on both.

Coated stockgloss or silk, C
23 45 0 26
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
25 45 4 32
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium purple in css

Copy #9068bc straight into your stylesheet.

.background { background-color: #9068bc; }
.text { color: #9068bc; }
.border { border: 2px solid #9068bc; }

How medium purple looks on light and dark

Medium purple and accessibility

Contrast ratios for #9068bc against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.29:1
AA fail · AA large pass · AAA fail
Textblack text on this color
4.89:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #9068bc against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium purple on a business card, sticker and pattern

A quick look at how #9068bc sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around medium purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium purple into a seamless pattern

Four patterns built from #9068bc and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from medium purple, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #9068bc is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.