Dark magenta

#90388e

Hex, rgb, cmyk and Pantone values for dark magenta, with shades, tints, matching colors and free print quality patterns.

Dark magenta sits in the pink band, deep and soft. Pinks like this read soft and contemporary. Deep greens and teals opposite it give contrast and warm neutrals keep it soft.

Dark magenta color values

Every conversion for #90388e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#90388e

RGB144, 56, 142

HSL301, 44%, 39%

HSV301, 61%, 56%

CMYK0%, 61%, 1%, 44%

Lab39.09, 48.6, -30.23

XYZ17.8, 10.71, 26.72

Decimal9451662

Web safe#993399

Pantone254 C

Shades of dark magenta

#843382 #782f76 #6b2a6a #5f255e #532052 #471c46 #3b173a #2e122e #220d22 #160916

Tints of dark magenta

#a540a3 #b94ab6 #c15fbf #c974c7 #d189cf #d99ed8 #e1b3e0 #eac8e9 #f2ddf1 #faf2fa

Colors that go with dark magenta

Complementary#38903a Analogous#663890 Analogous#903862 Triadic#8e9038 Triadic#388e90 Split complementary#629038 Split complementary#389066

Dark magenta in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 61, 1, 44.

The same color needs a different cmyk build depending on the paper. Here is #90388e on both.

Coated stockgloss or silk, C

0 61 1 44

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 60 5 50

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark magenta in css

Copy #90388e straight into your stylesheet.

.background { background-color: #90388e; }
.text { color: #90388e; }
.border { border: 2px solid #90388e; }

How dark magenta looks on light and dark

Sample text on black

Sample text on white

Text on this color

Dark magenta and accessibility

Contrast ratios for #90388e against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #90388e against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark magenta on a business card, sticker and pattern

A quick look at how #90388e sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around dark magenta? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark magenta into a seamless pattern

Four patterns built from #90388e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from dark magenta, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #90388e are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.