Medium purple

#7c79d4

Hex, rgb, cmyk and Pantone values for medium purple, with shades, tints, matching colors and free print quality patterns.

Medium purple is a mid blue that reads grounded. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Medium purple color values

Every conversion for #7c79d4, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7c79d4

RGB124, 121, 212

HSL242, 51%, 65%

HSV242, 43%, 83%

CMYK42%, 43%, 0%, 17%

Lab54.78, 23.75, -46.59

XYZ27.03, 22.71, 65.25

Decimal8157652

Web safe#6666cc

Pantone2715 C

Shades of medium purple

#6662cd #4f4bc5 #3f3bb7 #3734a1 #2f2c8a #272573 #201d5c #181645 #100f2e #080717

Tints of medium purple

#8885d8 #9491dc #9f9de0 #aba9e3 #b7b5e7 #c3c1eb #cecdef #dad9f3 #e6e5f7 #f2f1fb

Colors that go with medium purple

Complementary#d1d479 Analogous#79a4d4 Analogous#a979d4 Triadic#d47c79 Triadic#79d47c Split complementary#d4a979 Split complementary#a4d479

Medium purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 42, 43, 0, 17.

The same color needs a different cmyk build depending on the paper. Here is #7c79d4 on both.

Coated stockgloss or silk, C

42 43 0 17

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

43 44 4 23

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium purple in css

Copy #7c79d4 straight into your stylesheet.

.background { background-color: #7c79d4; }
.text { color: #7c79d4; }
.border { border: 2px solid #7c79d4; }

How medium purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium purple and accessibility

Contrast ratios for #7c79d4 against black and white text, measured to the WCAG standard.

Use black text on this color for readable body copy. To test #7c79d4 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium purple on a business card, sticker and pattern

A quick look at how #7c79d4 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium purple into a seamless pattern

Four patterns built from #7c79d4 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium purple, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #7c79d4 is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.