Brown

#7a413c

Hex, rgb, cmyk and Pantone values for brown, with shades, tints, matching colors and free print quality patterns.

Brown lands in the red band, deep and soft. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Brown color values

Every conversion for #7a413c, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7a413c

RGB122, 65, 60

HSL5, 34%, 36%

HSV5, 51%, 48%

CMYK0%, 47%, 51%, 52%

Lab34.49, 24.05, 14.02

XYZ10.73, 8.24, 5.3

Decimal8012092

Web safe#663333

Pantone697 C

Shades of brown

#703c37 #663632 #5c312d #512b28 #472623 #3d211e #331b19 #291614 #1f100f #150b0a

Tints of brown

#8f4c46 #a45750 #b26862 #bc7c76 #c6908b #d0a4a0 #dab8b5 #e5ccc9 #efe0de #f9f4f3

Colors that go with brown

Complementary#3c757a Analogous#7a3c56 Analogous#7a603c Triadic#3c7a41 Triadic#413c7a Split complementary#3c7a60 Split complementary#3c567a

Brown in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 47, 51, 52.

The same color needs a different cmyk build depending on the paper. Here is #7a413c on both.

Coated stockgloss or silk, C

0 47 51 52

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 47 51 58

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Brown in css

Copy #7a413c straight into your stylesheet.

.background { background-color: #7a413c; }
.text { color: #7a413c; }
.border { border: 2px solid #7a413c; }

How brown looks on light and dark

Sample text on black

Sample text on white

Text on this color

Brown and accessibility

Contrast ratios for #7a413c against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #7a413c against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Brown on a business card, sticker and pattern

A quick look at how #7a413c sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around brown? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn brown into a seamless pattern

Four patterns built from #7a413c and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from brown, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #7a413c come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.