Purple

#783d69

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

This is Purple, a soft pink at 315 degrees. Pinks like this read soft and contemporary. Deep greens and teals opposite it give contrast and warm neutrals keep it soft.

Purple color values

Every conversion for #783d69, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#783d69

RGB120, 61, 105

HSL315, 33%, 35%

HSV315, 49%, 47%

CMYK0%, 49%, 13%, 53%

Lab34.7, 32.04, -14.35

XYZ11.96, 8.35, 14.35

Decimal7880041

Web safe#663366

Pantone255 C

Shades of purple

#6e3860 #643358 #5a2e4f #502946 #46243d #3c1f35 #321a2c #281423 #1e0f1a #140a12

Tints of purple

#8d477b #a1528d #b0639c #ba77a9 #c58cb6 #cfa1c3 #dab5d0 #e4cadd #eedfea #f9f3f8

Colors that go with purple

Complementary#3d784c Analogous#693d78 Analogous#783d4c Triadic#69783d Triadic#3d6978 Split complementary#4b783d Split complementary#3d7869

Purple in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 49, 13, 53.

The same color needs a different cmyk build depending on the paper. Here is #783d69 on both.

Coated stockgloss or silk, C

0 49 13 53

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 49 16 59

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Purple in css

Copy #783d69 straight into your stylesheet.

.background { background-color: #783d69; }
.text { color: #783d69; }
.border { border: 2px solid #783d69; }

How purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Purple and accessibility

Contrast ratios for #783d69 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #783d69 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #783d69 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #783d69 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #783d69 is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.