Dark magenta

#772aa4

Hex, rgb, cmyk and Pantone values for dark magenta, with shades, tints, matching colors and free print quality patterns.

Dark magenta falls in the purple range, deep and strong. Deep purples like this carry luxury and craft. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Dark magenta color values

Every conversion for #772aa4, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#772aa4
RGB119, 42, 164
HSL278, 59%, 40%
HSV278, 74%, 64%
CMYK27%, 74%, 0%, 36%
Lab34.51, 53.28, -51.1
XYZ15.14, 8.26, 35.92
Decimal7809700
Web safe#663399
Pantone266 C
Pantone266 CHex#772aa4Rgb119 42 164Cmyk27 74 0 36Lab35 53 -51Darker#250d32Deep#4e1b6bLighter#9b4dc9

Shades of dark magenta

Tints of dark magenta

Colors that go with dark magenta

Dark magenta in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 27, 74, 0, 36.

The same color needs a different cmyk build depending on the paper. Here is #772aa4 on both.

Coated stockgloss or silk, C
27 74 0 36
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
29 72 4 42
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark magenta in css

Copy #772aa4 straight into your stylesheet.

.background { background-color: #772aa4; }
.text { color: #772aa4; }
.border { border: 2px solid #772aa4; }

How dark magenta looks on light and dark

Dark magenta and accessibility

Contrast ratios for #772aa4 against black and white text, measured to the WCAG standard.

Textwhite text on this color
7.92:1
AA pass · AA large pass · AAA pass
Textblack text on this color
2.65:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #772aa4 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark magenta on a business card, sticker and pattern

A quick look at how #772aa4 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark magenta? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark magenta into a seamless pattern

Four patterns built from #772aa4 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark magenta, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #772aa4 is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.