Dark magenta

#733998

Hex, rgb, cmyk and Pantone values for dark magenta, with shades, tints, matching colors and free print quality patterns.

Dark magenta falls in the purple range, deep and soft. Deep purples like this carry luxury and craft. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Dark magenta color values

Every conversion for #733998, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#733998
RGB115, 57, 152
HSL277, 45%, 41%
HSV277, 63%, 60%
CMYK24%, 63%, 0%, 40%
Lab35.67, 42.6, -42.01
XYZ14.2, 8.84, 30.66
Decimal7551384
Web safe#663399
Pantone527 C
Pantone527 CHex#733998Rgb115 57 152Cmyk24 63 0 40Lab36 43 -42Darker#241230Deep#4c2664Lighter#975dbb

Shades of dark magenta

Tints of dark magenta

Colors that go with dark magenta

Dark magenta in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 24, 62, 0, 40.

The same color needs a different cmyk build depending on the paper. Here is #733998 on both.

Coated stockgloss or silk, C
24 63 0 40
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
26 62 4 46
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark magenta in css

Copy #733998 straight into your stylesheet.

.background { background-color: #733998; }
.text { color: #733998; }
.border { border: 2px solid #733998; }

How dark magenta looks on light and dark

Dark magenta and accessibility

Contrast ratios for #733998 against black and white text, measured to the WCAG standard.

Textwhite text on this color
7.59:1
AA pass · AA large pass · AAA pass
Textblack text on this color
2.77:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #733998 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark magenta on a business card, sticker and pattern

A quick look at how #733998 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark magenta? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark magenta into a seamless pattern

Four patterns built from #733998 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark magenta, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #733998 is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.