Blue violet

#731eda

Hex, rgb, cmyk and Pantone values for blue violet, with shades, tints, matching colors and free print quality patterns.

Blue violet is a mid purple with a confident cast. A mid purple this rich reads creative and a little premium. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Blue violet color values

Every conversion for #731eda, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#731eda
RGB115, 30, 218
HSL267, 76%, 49%
HSV267, 86%, 85%
CMYK47%, 86%, 0%, 15%
Lab37.18, 69.11, -78.53
XYZ20.19, 9.64, 67.13
Decimal7544538
Web safe#6633cc
Pantone266 C
Pantone266 CHex#731edaRgb115 30 218Cmyk47 86 0 15Lab37 69 -79Darker#310d5cDeep#52159bLighter#995fe1

Shades of blue violet

Tints of blue violet

Colors that go with blue violet

Blue violet in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 47, 86, 0, 15.

The same color needs a different cmyk build depending on the paper. Here is #731eda on both.

Coated stockgloss or silk, C
47 86 0 15
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
47 83 4 21
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Blue violet in css

Copy #731eda straight into your stylesheet.

.background { background-color: #731eda; }
.text { color: #731eda; }
.border { border: 2px solid #731eda; }

How blue violet looks on light and dark

Blue violet and accessibility

Contrast ratios for #731eda against black and white text, measured to the WCAG standard.

Textwhite text on this color
7.17:1
AA pass · AA large pass · AAA pass
Textblack text on this color
2.93:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #731eda against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Blue violet on a business card, sticker and pattern

A quick look at how #731eda sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around blue violet? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn blue violet into a seamless pattern

Four patterns built from #731eda and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from blue violet, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #731eda is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.