Purple

#730f52

Hex, rgb, cmyk and Pantone values for purple, with shades, tints, matching colors and free print quality patterns.

This is Purple, a strong pink at 320 degrees. Pinks like this read soft and contemporary. Deep greens and teals opposite it give contrast and warm neutrals keep it soft.

Purple color values

Every conversion for #730f52, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#730f52

RGB115, 15, 82

HSL320, 77%, 25%

HSV320, 87%, 45%

CMYK0%, 87%, 29%, 55%

Lab25.55, 46.79, -13.53

XYZ8.76, 4.6, 8.41

Decimal7540562

Web safe#660066

Pantone242 C

Shades of purple

#6a0e4c #610d45 #590c3f #500a39 #470933 #3e082c #350726 #2d0620 #24051a #1b0413

Tints of purple

#931369 #b31780 #d31c97 #e42fa8 #e84fb6 #ec6fc3 #f08fd0 #f5afde #f9cfeb #fdeff8

Colors that go with purple

Complementary#0f7330 Analogous#620f73 Analogous#730f20 Triadic#52730f Triadic#0f5273 Split complementary#20730f Split complementary#0f7362

Purple in print

It is saturated enough that the cmyk build can shift slightly from screen to press, so proof it. The cmyk build is 0, 87, 29, 55.

The same color needs a different cmyk build depending on the paper. Here is #730f52 on both.

Coated stockgloss or silk, C

0 87 29 55

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

4 84 31 61

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Purple in css

Copy #730f52 straight into your stylesheet.

.background { background-color: #730f52; }
.text { color: #730f52; }
.border { border: 2px solid #730f52; }

How purple looks on light and dark

Sample text on black

Sample text on white

Text on this color

Purple and accessibility

Contrast ratios for #730f52 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #730f52 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Purple on a business card, sticker and pattern

A quick look at how #730f52 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn purple into a seamless pattern

Four patterns built from #730f52 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #730f52 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.