Deep red

#671021

Hex, rgb, cmyk and Pantone values for deep red, with shades, tints, matching colors and free print quality patterns.

This is Deep red, a strong red sitting at 348 degrees on the wheel. Deep reds like this carry heritage and premium packaging well. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Deep red color values

Every conversion for #671021, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#671021
RGB103, 16, 33
HSL348, 73%, 23%
HSV348, 84%, 40%
CMYK0%, 84%, 68%, 60%
Lab21.45, 38.27, 13.91
XYZ6.05, 3.36, 1.77
Decimal6754337
Web safe#660033
Pantone505 C
Pantone505 CHex#671021Rgb103 16 33Cmyk0 84 68 60Lab21 38 14Darker#350811Deep#580e1cLighter#9e2139

Shades of deep red

Tints of deep red

Colors that go with deep red

Deep red in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 0, 84, 68, 60.

The same color needs a different cmyk build depending on the paper. Here is #671021 on both.

Coated stockgloss or silk, C
0 84 68 60
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 81 67 66
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Deep red in css

Copy #671021 straight into your stylesheet.

.background { background-color: #671021; }
.text { color: #671021; }
.border { border: 2px solid #671021; }

How deep red looks on light and dark

Deep red and accessibility

Contrast ratios for #671021 against black and white text, measured to the WCAG standard.

Textwhite text on this color
12.55:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.67:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #671021 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Deep red on a business card, sticker and pattern

A quick look at how #671021 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around deep red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn deep red into a seamless pattern

Four patterns built from #671021 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from deep red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #671021 are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.