Indigo

#481c51

Hex, rgb, cmyk and Pantone values for indigo, with shades, tints, matching colors and free print quality patterns.

This is Indigo, a soft pink at 290 degrees. Pinks like this read soft and contemporary. Deep greens and teals opposite it give contrast and warm neutrals keep it soft.

Indigo color values

Every conversion for #481c51, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#481c51
RGB72, 28, 81
HSL290, 49%, 21%
HSV290, 65%, 32%
CMYK11%, 65%, 0%, 68%
Lab19.23, 29.98, -23.31
XYZ4.57, 2.8, 8.08
Decimal4725841
Web safe#333366
Pantone269 C
Pantone269 CHex#481c51Rgb72 28 81Cmyk11 65 0 68Lab19 30 -23Darker#28102dLighter#743382

Shades of indigo

Tints of indigo

Colors that go with indigo

Indigo in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 11, 65, 0, 68.

The same color needs a different cmyk build depending on the paper. Here is #481c51 on both.

Coated stockgloss or silk, C
11 65 0 68
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
14 64 4 74
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Indigo in css

Copy #481c51 straight into your stylesheet.

.background { background-color: #481c51; }
.text { color: #481c51; }
.border { border: 2px solid #481c51; }

How indigo looks on light and dark

Indigo and accessibility

Contrast ratios for #481c51 against black and white text, measured to the WCAG standard.

Textwhite text on this color
13.46:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.56:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #481c51 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Indigo on a business card, sticker and pattern

A quick look at how #481c51 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around indigo? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn indigo into a seamless pattern

Four patterns built from #481c51 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from indigo, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #481c51 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.