Dark red

#480e07

Hex, rgb, cmyk and Pantone values for dark red, with shades, tints, matching colors and free print quality patterns.

Dark red lands in the red band, dark and vivid. Dark reds this rich suit wine, leather and luxury labels. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Dark red color values

Every conversion for #480e07, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#480e07
RGB72, 14, 7
HSL6, 82%, 15%
HSV6, 90%, 28%
CMYK0%, 81%, 90%, 72%
Lab13.87, 26.92, 18.48
XYZ2.87, 1.71, 0.38
Decimal4722183
Web safe#330000
Pantone4975 C
Pantone4975 CHex#480e07Rgb72 14 7Cmyk0 81 90 72Lab14 27 18Darker#380b05Lighter#832014

Shades of dark red

Tints of dark red

Colors that go with dark red

Dark red in print

It sits near the bottom of the tone range, where dark colors gain a touch of weight on press. The cmyk build is 0, 81, 90, 72.

The same color needs a different cmyk build depending on the paper. Here is #480e07 on both.

Coated stockgloss or silk, C
0 81 90 72
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 79 87 78
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark red in css

Copy #480e07 straight into your stylesheet.

.background { background-color: #480e07; }
.text { color: #480e07; }
.border { border: 2px solid #480e07; }

How dark red looks on light and dark

Dark red and accessibility

Contrast ratios for #480e07 against black and white text, measured to the WCAG standard.

Textwhite text on this color
15.65:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.34:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #480e07 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark red on a business card, sticker and pattern

A quick look at how #480e07 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark red? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark red into a seamless pattern

Four patterns built from #480e07 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark red, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #480e07 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.