Medium blue

#470aaa

Hex, rgb, cmyk and Pantone values for medium blue, with shades, tints, matching colors and free print quality patterns.

This is Medium blue, a vivid purple at 263 degrees. Deep purples like this carry luxury and craft. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Medium blue color values

Every conversion for #470aaa, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#470aaa

RGB71, 10, 170

HSL263, 89%, 35%

HSV263, 94%, 67%

CMYK58%, 94%, 0%, 33%

Lab25.13, 58.45, -70.34

XYZ9.96, 4.46, 38.37

Decimal4655786

Web safe#330099

Pantone2735 C

Shades of medium blue

#41099c #3b088e #350880 #2f0772 #2a0663 #240555 #1e0447 #180339 #12032b #0c021d

Tints of medium blue

#530cc7 #600de5 #7020f2 #833df4 #965bf5 #a978f7 #bb96f9 #ceb3fb #e1d1fc #f4eefe

Colors that go with medium blue

Complementary#6daa0a Analogous#0a1daa Analogous#970aaa Triadic#aa470a Triadic#0aaa47 Split complementary#aa970a Split complementary#1daa0a

Medium blue in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 58, 94, 0, 33.

The same color needs a different cmyk build depending on the paper. Here is #470aaa on both.

Coated stockgloss or silk, C

58 94 0 33

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

57 90 4 39

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium blue in css

Copy #470aaa straight into your stylesheet.

.background { background-color: #470aaa; }
.text { color: #470aaa; }
.border { border: 2px solid #470aaa; }

How medium blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium blue and accessibility

Contrast ratios for #470aaa against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #470aaa against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium blue on a business card, sticker and pattern

A quick look at how #470aaa sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium blue into a seamless pattern

Four patterns built from #470aaa and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium blue, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #470aaa is computed, not guessed. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.