Blue

#433dca

Hex, rgb, cmyk and Pantone values for blue, with shades, tints, matching colors and free print quality patterns.

Blue is a mid blue that reads balanced. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Blue color values

Every conversion for #433dca, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#433dca

RGB67, 61, 202

HSL243, 57%, 52%

HSV243, 70%, 79%

CMYK67%, 70%, 0%, 21%

Lab35.59, 45.69, -72.06

XYZ14.64, 8.8, 56.8

Decimal4406730

Web safe#3333cc

Pantone2728 C

Shades of blue

#3933bc #342eaa #2e2998 #292486 #231f73 #1e1b61 #18164f #12113d #0d0c2a #070718

Tints of blue

#544fcf #6661d4 #7773d9 #8985de #9a97e3 #aca9e8 #bdbbec #cfcdf1 #e0dff6 #f1f1fb

Colors that go with blue

Complementary#c4ca3d Analogous#3d7dca Analogous#8a3dca Triadic#ca433d Triadic#3dca43 Split complementary#ca8a3d Split complementary#7dca3d

Blue in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 67, 70, 0, 21.

The same color needs a different cmyk build depending on the paper. Here is #433dca on both.

Coated stockgloss or silk, C

67 70 0 21

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

66 68 4 27

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Blue in css

Copy #433dca straight into your stylesheet.

.background { background-color: #433dca; }
.text { color: #433dca; }
.border { border: 2px solid #433dca; }

How blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Blue and accessibility

Contrast ratios for #433dca against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #433dca against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Blue on a business card, sticker and pattern

A quick look at how #433dca sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn blue into a seamless pattern

Four patterns built from #433dca and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #433dca come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.