Indigo

#400a47

Hex, rgb, cmyk and Pantone values for indigo, with shades, tints, matching colors and free print quality patterns.

Indigo is a dark pink, anchoring and easy to pair. Pinks like this read soft and contemporary. It works with sage and olive for balance, or with cream for a gentle palette.

Indigo color values

Every conversion for #400a47, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#400a47
RGB64, 10, 71
HSL293, 75%, 16%
HSV293, 86%, 28%
CMYK10%, 86%, 0%, 72%
Lab14.19, 33.99, -24.59
XYZ3.36, 1.76, 6.12
Decimal4196935
Web safe#330033
Pantone2627 C
Pantone2627 CHex#400a47Rgb64 10 71Cmyk10 86 0 72Lab14 34 -25Darker#300836Lighter#741980

Shades of indigo

Tints of indigo

Colors that go with indigo

Indigo in print

At this depth the ink coverage is heavy, worth a proof before a long run. The cmyk build is 10, 86, 0, 72.

The same color needs a different cmyk build depending on the paper. Here is #400a47 on both.

Coated stockgloss or silk, C
10 86 0 72
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
13 83 4 78
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Indigo in css

Copy #400a47 straight into your stylesheet.

.background { background-color: #400a47; }
.text { color: #400a47; }
.border { border: 2px solid #400a47; }

How indigo looks on light and dark

Indigo and accessibility

Contrast ratios for #400a47 against black and white text, measured to the WCAG standard.

Textwhite text on this color
15.53:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.35:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #400a47 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Indigo on a business card, sticker and pattern

A quick look at how #400a47 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around indigo? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn indigo into a seamless pattern

Four patterns built from #400a47 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from indigo, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #400a47 come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.