Royal blue

#3260bb

Hex, rgb, cmyk and Pantone values for royal blue, with shades, tints, matching colors and free print quality patterns.

This is Royal blue, a strong blue at 220 degrees. A mid blue this balanced is a workhorse for corporate identity. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Royal blue color values

Every conversion for #3260bb, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#3260bb
RGB50, 96, 187
HSL220, 58%, 46%
HSV220, 73%, 73%
CMYK73%, 49%, 0%, 27%
Lab42.2, 16.09, -52.59
XYZ14.47, 12.63, 48.69
Decimal3301563
Web safe#3366cc
Pantone2935 C
Pantone2935 CHex#3260bbRgb50 96 187Cmyk73 49 0 27Lab42 16 -53Darker#14264aDeep#234383Lighter#6689cf

Shades of royal blue

Tints of royal blue

Colors that go with royal blue

Royal blue in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 73, 49, 0, 27.

The same color needs a different cmyk build depending on the paper. Here is #3260bb on both.

Coated stockgloss or silk, C
73 49 0 27
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
71 49 4 33
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Royal blue in css

Copy #3260bb straight into your stylesheet.

.background { background-color: #3260bb; }
.text { color: #3260bb; }
.border { border: 2px solid #3260bb; }

How royal blue looks on light and dark

Royal blue and accessibility

Contrast ratios for #3260bb against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.96:1
AA pass · AA large pass · AAA fail
Textblack text on this color
3.53:1
AA fail · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #3260bb against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Royal blue on a business card, sticker and pattern

A quick look at how #3260bb sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around royal blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn royal blue into a seamless pattern

Four patterns built from #3260bb and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from royal blue, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #3260bb are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.