Dark purple

#312143

Hex, rgb, cmyk and Pantone values for dark purple, with shades, tints, matching colors and free print quality patterns.

Dark purple falls in the purple range, dark and soft. Purples like this signal creativity and a premium feel. Yellow greens across the wheel wake it up and soft greys let it stay refined.

Dark purple color values

Every conversion for #312143, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#312143
RGB49, 33, 67
HSL268, 34%, 20%
HSV268, 51%, 26%
CMYK27%, 51%, 0%, 74%
Lab16.24, 15.91, -18.69
XYZ2.82, 2.15, 5.58
Decimal3219779
Web safe#333333
Pantone276 C
Pantone276 CHex#312143Rgb49 33 67Cmyk27 51 0 74Lab16 16 -19Darker#1e1429Lighter#543b70

Shades of dark purple

Tints of dark purple

Colors that go with dark purple

Dark purple in print

At this depth the ink coverage is heavy, worth a proof before a long run. The cmyk build is 27, 51, 0, 74.

The same color needs a different cmyk build depending on the paper. Here is #312143 on both.

Coated stockgloss or silk, C
27 51 0 74
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
29 51 4 80
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark purple in css

Copy #312143 straight into your stylesheet.

.background { background-color: #312143; }
.text { color: #312143; }
.border { border: 2px solid #312143; }

How dark purple looks on light and dark

Dark purple and accessibility

Contrast ratios for #312143 against black and white text, measured to the WCAG standard.

Textwhite text on this color
14.69:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.43:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #312143 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark purple on a business card, sticker and pattern

A quick look at how #312143 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark purple into a seamless pattern

Four patterns built from #312143 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark purple, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #312143 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.