Dark blue

#301484

Hex, rgb, cmyk and Pantone values for dark blue, with shades, tints, matching colors and free print quality patterns.

Dark blue is a deep purple with a rich cast. Deep purples like this carry luxury and craft. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Dark blue color values

Every conversion for #301484, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#301484
RGB48, 20, 132
HSL255, 74%, 30%
HSV255, 85%, 52%
CMYK64%, 85%, 0%, 48%
Lab19.2, 43.22, -56.79
XYZ5.63, 2.79, 22.07
Decimal3150980
Web safe#330099
Pantone273 C
Pantone273 CHex#301484Rgb48 20 132Cmyk64 85 0 48Lab19 43 -57Darker#130835Deep#200d59Lighter#4b26ba

Shades of dark blue

Tints of dark blue

Colors that go with dark blue

Dark blue in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 64, 85, 0, 48.

The same color needs a different cmyk build depending on the paper. Here is #301484 on both.

Coated stockgloss or silk, C
64 85 0 48
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
63 82 4 54
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark blue in css

Copy #301484 straight into your stylesheet.

.background { background-color: #301484; }
.text { color: #301484; }
.border { border: 2px solid #301484; }

How dark blue looks on light and dark

Dark blue and accessibility

Contrast ratios for #301484 against black and white text, measured to the WCAG standard.

Textwhite text on this color
13.47:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.56:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #301484 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark blue on a business card, sticker and pattern

A quick look at how #301484 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark blue into a seamless pattern

Four patterns built from #301484 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #301484 come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.