Royal blue

#296df3

Hex, rgb, cmyk and Pantone values for royal blue, with shades, tints, matching colors and free print quality patterns.

This is Royal blue, a vivid blue at 220 degrees. A mid blue this balanced is a workhorse for corporate identity. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Royal blue color values

Every conversion for #296df3, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#296df3
RGB41, 109, 243
HSL220, 89%, 56%
HSV220, 83%, 95%
CMYK83%, 55%, 0%, 5%
Lab49.35, 27.9, -72.96
XYZ22.56, 17.88, 87.06
Decimal2715123
Web safe#3366ff
Pantone285 C
Pantone285 CHex#296df3Rgb41 109 243Cmyk83 55 0 5Lab49 28 -73Darker#073286Deep#0b4bc9Lighter#749df0

Shades of royal blue

Tints of royal blue

Colors that go with royal blue

Royal blue in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 83, 55, 0, 5.

The same color needs a different cmyk build depending on the paper. Here is #296df3 on both.

Coated stockgloss or silk, C
83 55 0 5
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
80 55 4 11
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Royal blue in css

Copy #296df3 straight into your stylesheet.

.background { background-color: #296df3; }
.text { color: #296df3; }
.border { border: 2px solid #296df3; }

How royal blue looks on light and dark

Royal blue and accessibility

Contrast ratios for #296df3 against black and white text, measured to the WCAG standard.

Textwhite text on this color
4.59:1
AA pass · AA large pass · AAA fail
Textblack text on this color
4.58:1
AA pass · AA large pass · AAA fail

Use white text on this color for readable body copy. To test #296df3 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Royal blue on a business card, sticker and pattern

A quick look at how #296df3 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around royal blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn royal blue into a seamless pattern

Four patterns built from #296df3 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from royal blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #296df3 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.