Steel blue

#289ac4

Hex, rgb, cmyk and Pantone values for steel blue, with shades, tints, matching colors and free print quality patterns.

Steel blue sits in the blue band, mid and strong. A mid blue this balanced is a workhorse for corporate identity. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Steel blue color values

Every conversion for #289ac4, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#289ac4
RGB40, 154, 196
HSL196, 66%, 46%
HSV196, 80%, 77%
CMYK80%, 21%, 0%, 23%
Lab59.48, -16.52, -30.45
XYZ22.39, 27.55, 56.36
Decimal2661060
Web safe#3399cc
Pantone639 C
Pantone639 CHex#289ac4Rgb40 154 196Cmyk80 21 0 23Lab59 -17 -30Darker#103d4dDeep#1c6b89Lighter#5db6d6

Shades of steel blue

Tints of steel blue

Colors that go with steel blue

Steel blue in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 80, 21, 0, 23.

The same color needs a different cmyk build depending on the paper. Here is #289ac4 on both.

Coated stockgloss or silk, C
80 21 0 23
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
78 23 4 29
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Steel blue in css

Copy #289ac4 straight into your stylesheet.

.background { background-color: #289ac4; }
.text { color: #289ac4; }
.border { border: 2px solid #289ac4; }

How steel blue looks on light and dark

Steel blue and accessibility

Contrast ratios for #289ac4 against black and white text, measured to the WCAG standard.

Textwhite text on this color
3.23:1
AA fail · AA large pass · AAA fail
Textblack text on this color
6.51:1
AA pass · AA large pass · AAA fail

Use black text on this color for readable body copy. To test #289ac4 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Steel blue on a business card, sticker and pattern

A quick look at how #289ac4 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around steel blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn steel blue into a seamless pattern

Four patterns built from #289ac4 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from steel blue, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #289ac4 are worked out. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.