Dark purple

#281b3c

Hex, rgb, cmyk and Pantone values for dark purple, with shades, tints, matching colors and free print quality patterns.

This is Dark purple, a soft purple at 264 degrees. Purples like this signal creativity and a premium feel. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Dark purple color values

Every conversion for #281b3c, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#281b3c
RGB40, 27, 60
HSL264, 38%, 17%
HSV264, 55%, 24%
CMYK33%, 55%, 0%, 76%
Lab12.99, 14.95, -18.99
XYZ2.08, 1.56, 4.47
Decimal2628412
Web safe#333333
Pantone276 C
Pantone276 CHex#281b3cRgb40 27 60Cmyk33 55 0 76Lab13 15 -19Darker#1c132aLighter#49346a

Shades of dark purple

Tints of dark purple

Colors that go with dark purple

Dark purple in print

It sits near the bottom of the tone range, where dark colors gain a touch of weight on press. The cmyk build is 33, 55, 0, 76.

The same color needs a different cmyk build depending on the paper. Here is #281b3c on both.

Coated stockgloss or silk, C
33 55 0 76
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
34 55 4 82
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Dark purple in css

Copy #281b3c straight into your stylesheet.

.background { background-color: #281b3c; }
.text { color: #281b3c; }
.border { border: 2px solid #281b3c; }

How dark purple looks on light and dark

Dark purple and accessibility

Contrast ratios for #281b3c against black and white text, measured to the WCAG standard.

Textwhite text on this color
16.00:1
AA pass · AA large pass · AAA pass
Textblack text on this color
1.31:1
AA fail · AA large fail · AAA fail

Use white text on this color for readable body copy. To test #281b3c against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Dark purple on a business card, sticker and pattern

A quick look at how #281b3c sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark purple? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn dark purple into a seamless pattern

Four patterns built from #281b3c and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark purple, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #281b3c is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.