Royal blue

#274fdb

Hex, rgb, cmyk and Pantone values for royal blue, with shades, tints, matching colors and free print quality patterns.

This is Royal blue, a strong blue at 227 degrees. A mid blue this balanced is a workhorse for corporate identity. It pairs with warm neutrals for balance, or with a brighter accent for contrast.

Royal blue color values

Every conversion for #274fdb, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#274fdb

RGB39, 79, 219

HSL227, 71%, 51%

HSV227, 82%, 86%

CMYK82%, 64%, 0%, 14%

Lab39.81, 37.9, -74.98

XYZ16.42, 11.14, 68.3

Decimal2576347

Web safe#3366cc

Pantone2728 C

Shades of royal blue

#2247ca #1e40b6 #1b39a3 #18328f #152c7c #112568 #0e1e55 #0b1741 #08102e #04091a

Tints of royal blue

#3b5fde #4f70e2 #6380e5 #7790e8 #8ba1ec #9fb1ef #b3c1f2 #c8d2f6 #dce2f9 #f0f3fc

Colors that go with royal blue

Complementary#dbb327 Analogous#27a9db Analogous#5927db Triadic#db274f Triadic#4fdb27 Split complementary#db5927 Split complementary#a9db27

Royal blue in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 82, 64, 0, 14.

The same color needs a different cmyk build depending on the paper. Here is #274fdb on both.

Coated stockgloss or silk, C

82 64 0 14

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

79 63 4 20

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Royal blue in css

Copy #274fdb straight into your stylesheet.

.background { background-color: #274fdb; }
.text { color: #274fdb; }
.border { border: 2px solid #274fdb; }

How royal blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Royal blue and accessibility

Contrast ratios for #274fdb against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #274fdb against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Royal blue on a business card, sticker and pattern

A quick look at how #274fdb sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around royal blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn royal blue into a seamless pattern

Four patterns built from #274fdb and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from royal blue, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #274fdb is computed, not guessed. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.