Medium blue

#261bb1

Hex, rgb, cmyk and Pantone values for medium blue, with shades, tints, matching colors and free print quality patterns.

Medium blue sits in the blue band, deep and strong. Deep blues like this anchor serious, established brands. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Medium blue color values

Every conversion for #261bb1, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#261bb1

RGB38, 27, 177

HSL244, 74%, 40%

HSV244, 85%, 69%

CMYK79%, 85%, 0%, 31%

Lab24.86, 52.85, -75.09

XYZ9.13, 4.37, 41.96

Decimal2497457

Web safe#333399

Pantone2746 C

Shades of medium blue

#2319a2 #201693 #1c1484 #191275 #161066 #130d57 #0f0b48 #0c0939 #09062a #06041b

Tints of medium blue

#2b1fca #3528de #4c41e2 #645ae6 #7b73ea #938ced #aaa5f1 #c2bef5 #d9d7f9 #f0f0fd

Colors that go with medium blue

Complementary#a6b11b Analogous#1b5bb1 Analogous#711bb1 Triadic#b1261b Triadic#1bb126 Split complementary#b1711b Split complementary#5bb11b

Medium blue in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 79, 85, 0, 31.

The same color needs a different cmyk build depending on the paper. Here is #261bb1 on both.

Coated stockgloss or silk, C

79 85 0 31

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

77 82 4 37

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or read rgb vs cmyk for print and what the k in cmyk means.

Medium blue in css

Copy #261bb1 straight into your stylesheet.

.background { background-color: #261bb1; }
.text { color: #261bb1; }
.border { border: 2px solid #261bb1; }

How medium blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Medium blue and accessibility

Contrast ratios for #261bb1 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #261bb1 against any other color, not just black and white, run the pair through our contrast checker for a live WCAG reading.

Medium blue on a business card, sticker and pattern

A quick look at how #261bb1 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around medium blue? Pull matching colors from any photo with the color palette generator, or check a design for print with the rgb to cmyk converter.

Turn medium blue into a seamless pattern

Four patterns built from #261bb1 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from medium blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #261bb1 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.